It helps Google if there’s a clear structure on a page.

It helps Google if there’s a clear structure on a page.

Webmaster trends analyst at Google, John Mueller, tweeted a reply to a question in regards to page structure.

It helps Google if there’s a clear structure on a page, with headings & content, but we’re not going to count it against a site if they improvise / get it wrong. That said, a clear semantic structure of a page can also make sense outside of search.

john mueller tweet on page structure

I replied and went a bit further. Here are my thoughts.

Proper page structure provides a higher level of accessibility. Proper site structure provides more efficient ways of internal linking and a great user experience. Doing either page structure or site structure wrong, will not result in a penalty. It is just the right thing to do. Imagine an internet where the blind could navigate as fast as the sighted. I hope Google will address accessibility just like page load speed. 🙂 Most reading this comment will not have a clue of what it’s like for people who are blind to read a web page. When you understand what that is like, you will then have more understanding of why accessibility (ie:proper page structure) makes for better SEO and you would, just do it.

Digital Accessibility Training

Digital Accessibility Training

First Page kicked off its foray into digit accessibility by partnering with Derek Wilson of Neil Squire Society and sponsored a Global Awareness Day in Kelowna at the downtown regional library.
Derek Wilson teaching about Global Accessibility Awareness May 2016 in Kelowna
People of diverse backgrounds were learning about what the impact accessibility has on the internet and for business.

Canada seems to be behind other G7 countries in legislating accessibility that could help a large group of Canadians. Contact Derek at Neil Squire Society in Kelowna to see how your business can become more accessible.